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Blue Apron Wine Subscription Box Review – October 2015

Lindsey Morse
ByLindsey MorseNov 11, 2015 | 7 comments

Blue Apron Wine Subscription Box Review October 2015 - Box

Blue Apron
4.5 overall rating
27 Ratings | 18 Reviews

Blue Apron Wine is an add-on subscription for Blue Apron meal box subscribers. (Currently, the wine box is not available without a companion subscription to the meal service.)

Blue Apron Wine Subscription Box Review October 2015 - Inside

Every month, Blue Apron Wine sends six 500 ml bottles (perfectly sized for two to share!) that have been selected to complement upcoming Blue Apron meals.

Blue Apron Wine Subscription Box Review October 2015 - PackedWines

It’s easy to skip deliveries and cancel your subscription through the Blue Apron website.

Blue Apron Wine Subscription Box Review October 2015 - BoxLayer

My Subscription Addiction pays for this subscription. (Check out the review process post to learn more about how we review boxes.)

Blue Apron Wine Subscription Box Review October 2015 - PackedWines2

The Box: Blue Apron Wine

The Cost: $65.99 for six 500 ml bottles of wine.

The Products: Six 500 ml bottles of wine.

Ships to: California, Colorado, Connecticut, Florida, Georgia, Idaho, Illinois, Kansas, Maine, Maryland, Massachusetts, Minnesota, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Mexico, New York, Ohio, Oregon, Tennessee, Texas, Vermont, Virginia, Washington, Washington D.C., West Virginia, Wisconsin, and Wyoming.

Blue Apron Wine Subscription Box Review October 2015 - Sleeve

Each bottle of wine from Blue Apron Wine comes with its own info card that lists information about the wine’s profile, appearance, flavors, and aromas.

Blue Apron Wine Subscription Box Review October 2015 - Cards

There’s also information about each featured winemaker and winemaking region.

Blue Apron Wine Subscription Box Review October 2015 - CardCloseup

Blue Apron Wine has partnered with Terravant Wine Co. to source their wines, and the bottles come from small, boutique producers. As a result, I was unable to find them for sale online.

Blue Apron Wine Subscription Box Review October 2015 - Wines1

Ventana Vineyards Sauvignon Blanc 2013

I’ve tried a few different wine subscriptions, and many of them include tasting cards with their shipments. I think they’re extremely helpful at making the wines accessible, and I really enjoy learning a little bit about the wine I’m drinking. The Blue Apron Wine cards might be the best ones I’ve seen yet. I like the simple design, and I love that the cards provide images of the wine’s flavors and aromas.

Blue Apron Wine Subscription Box Review October 2015 - Profile

As you can see from the card, this Sauvignon Blanc has flavors and aromas of lemon, herbs, papaya, and crushed stone. I’m a big fan of Sauvignon Blanc, and I really enjoyed this bottle.

GoodChild Vineyard Chardonnay 2014

The cards also have pairing suggestions. There’s general information about what types of food pair best with the wine, as well as specific Blue Apron meal pairings.

Blue Apron Wine Subscription Box Review October 2015 - Pairings

It’s nice that they take the guesswork out of wine pairing. I also like that they provide pairing suggestions for a full 6 weeks after the wine arrives, so there’s no rush to open up all six bottles. I sampled this wine alongside Blue Apron’s Seared Chicken & Autumn Vegetables (as recommended), and I thought it paired very well. I tend to prefer the crisp acidity of wines like Sauvignon Blanc to creamy, buttery wines like Chardonnay, but this bottle had a nice minerality that really appealed to me.

Tierra Alta Vineyard Grenache Blanc 2014

Grenache Blanc is a wine that I typically enjoy, but, for some reason, I never seek it out. I’m really pleased that Blue Apron included a bottle, and I think it might be my favorite bottle in the bunch. It’s very light in color with fruity aromas and a nice acidity. Blue Apron points out that this wine pairs very well with fall vegetables, so I paired it with roasted chicken and autumn squash.

Blue Apron Wine Subscription Box Review October 2015 - Wines2

Morgantini Vineyard Pinot Noir 2014

My husband and I will happily split a bottle of wine when we’re having a weekend dinner together, but when we drink wine on work nights we tend to only want a glass or so each. All of the bottles Blue Apron Sends are 500 ml (so, 2/3 the size of a standard 750 ml bottle), which we found to be a great size for weekday meals. Split between us, each bottle provided about a glass and a half each, which was enough to feel indulged without risking a headache the next day! This bottle of Pinot Noir was the lightest of the three reds, and it was really tasty. The wine took a few minutes to open up, but after it did I really enjoyed the fruity flavors and subtle spice.

Mustard Field Zinfandel 2014

This Zinfandel comes from Paso Robles, CA, a popular wine region located between LA and San Francisco. All of the wines in this box are from California, and I’m not sure whether the subscription exclusively features California wines or if they also feature wines from other US states and abroad. (Personally, I don’t really care where my wine is sourced from as long as it’s yummy.) Blue Apron describes this wine as a “classic California Zinfandel, with a satisfying freshness that balances the wine’s lush, black-fruit taste.” It has flavors of blackberry preserves, black cherries, violets, and turned earth, and it pairs well with American classics like burgers and hot dogs.

Charlie’s Block Cabernet Sauvignon 2014

Cabernet Sauvignon is one of my favorite wines, and I really enjoyed this bottle. It had a great balance of fruitiness and earthiness and nice, moderate tannins. Interestingly, it’s an organic wine from the Redwood Valley, an area that bans GMOs and has more organic farmland than any other county in the state.

The Verdict: My husband and I have wine with dinner a couple of times per week, but we don’t always want to finish a full-sized bottle- especially on a work night! I love that Blue Apron Wine sends smaller, 500 ml bottles to pair with weeknight dinners, and it’s convenient that they come with Blue Apron menu pairing suggestions. The packaging is so much fun, too, and I think the wine cards are really well done. It is important to note that Blue Apron does not allow for any sort of customization, so I think this subscription would be best for wine lovers who aren’t too picky. Regarding the value, the cost of the box breaks down to $11 per bottle. Considering the quality of the wine and the convenience of the Blue Apron pairing suggestions, I think that’s a good value. The only downside for me is that Blue Apron Wine is only available as a companion subscription to the Blue Apron meal box. I tried Blue Apron for the first time recently, and I liked the wine better than the food.

Have you tried Blue Apron Wine?

Starting at $60.95
Subscribe Now

Blue Apron (starting at $47.95 per week) is one of the most well-known meal kit delivery service subscription boxes. Blue Apron creates bistro-inspired recipes (for 2 or 4 people) and sends members the pre-portioned ingredients and easy-to-follow instructions they need to complete up to 4 of them... read more.

Lindsey Morse
Lindsey Morse
Lindsey is a professional baker, cold brew coffee addict, and rosé aficionado who loves writing about food and wine. When she’s not sharing her love of subscription boxes with the world, you’ll find her in the podcasting studio, perfecting her cake decorating techniques, or cursing her way through the New York Times daily crossword puzzle.

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7 comments

Callie

I would encourage you to give Blue Apron another try – you did really have an off week. 🙂

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Jen

Subscriptions like these are why I hate my state’s liquor laws. I really would LOVE something like this.

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Heather

I wish Plated would do this! They had suggested wine pairings on their blog for a few weeks, but haven’t updated it in a long time.

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Cloud

Lindsey, I always enjoy your wonderful reviews and I keep forgetting to type out a “thank you” each time I finish reading them. Please keep up the awesome reviews they are so detailed and helpful!

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Lindsey

Thank you so much, Cloud!! 🙂

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Linda

Yes, I LOVE the idea of this, but I like the food from Plated and CookSmarts better than the Blue Apron meals. Also, I don’t care for sweeter wines. But I may give it a try anyway, especially because the half bottles will reduce waste for us. And I love good tasting notes. Thank you so much for the great review!

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Susie

You can make your sweet wine a spritzer to cut the sweetness.

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