Avenue A by Adidas is a quarterly fitness and running subscription box. Every season they send subscribers at least 3 premium items, (most will be sized).
This subscription launched on February 9th and the Spring box has since sold out. You can sign up now for the Summer 2016 box.
The packaging on this box is fantastic! I love the compartments, the color/print - everything!
My Subscription Addiction paid for this box. (Check out the review process post to learn more about how we review boxes.)
The Subscription Box: Avenue A by Adidas Box
The Cost: $150
The Products: Every Avenue A box is filled with at least 3 premium items (mix of shoes, apparel and accessories) selected by celebrity curators who exemplify style, fitness and performance.
Ships every 3 months
FYI – Boxes are assembled and shipped once per quarter throughout the year. Your subscription continues until you opt out and you can opt out at any time to stop receiving future boxes. By opting out, you will stop receiving boxes and corresponding charges. Please allow for 15 days for us to process your opt out. You can also opt back in to receive future boxes at any time.
This box comes with a fold out card detailing the items included.
Pure Boost Sneakers - Value $120
These were the spoiled item when this box launched, and they are even more amazing than I expected! They are so lightweight, supportive, and the fit is great too.
They almost have a snug sock feel. Not sure if these are the type of shoe you wear without socks? But I'm wearing them with socks and have no issues. (The "tongue" on this shoe isn't separated, so it is more like a shoe you pull on, then use the shoe laces to adjust fit).
And here is the floating arch:
It is designed to support and mold to the shape of your foot. These shoes feel as good as they look!
Kanoi Rucpack Dye Jacket - Value $90
This jacket is made with a super thin polyester fabric that has SPF 25 protection. I love how lightweight the fabric is, and the colors are perfect for summer!
Here is the zipper pocket on the back:
And the jacket zips up into a pouch:
Stella McCartney Big Sport Bag - Value $190
!!!!!!
This bag is amazing! I've actually had it on my wishlist for a while!
And it is really big. It is large enough to work as a weekender bag. Here it is with the sneakers to show scale:
I love the lining too!
The top zips to close, and there is an additional strap to wear it as a cross-body bag:
One very important thing to mention with this bag from the info card:
This is a very special welcome gift for you as a member of the Avenue A box 1.
AKA - the value and item count for future boxes will likely be lower. This is an amazing welcome gift for founding members, though!
Supernova Bra Melange - Value $40
This bra is designed for running - it has support! The fit is snug, and I like the wide bands and cross back:
Here is the bra inside out:
I appreciate the separated cup lining too!
Adistar Three-Quarter Tight - Value $90
I went with Medium on all sizing in this subscription and I'm happy with the fit. (For reference, I'm usually a medium in bottoms from Fabletics, and a large in bras.)
These are a great basic item (I seem to always gravitate to black when wearing workout clothing). Here is a better look at the detail:
And they have an adjustable waistband tie too:
Verdict: I know it is only March, but I feel like declaring this box as the best subscription launch of 2016! I can't imagine anyone who signed up being disappointed in the first Avenue A by Adidas box! The value of this box is about $530! That is an incredible value for $150 - especially since these are new Adidas items!
Now the question is how will Adidas follow this box with the summer box? And a question from my husband Eric, when will they launch a men's verison? (I've never seen him have box envy before - but he definitely wants his own Adidas subscription box!)
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