Target Baby Box Review – April 2017

Every month, Target launches a beauty box, and it sells out very quickly. This month, Target also launched their second-ever baby box! (This box is currently sold out).

If you want to make sure you don’t miss out on the next Target Baby Box, make sure to sign up for the My Subscription Addiction daily newsletter!

I'm so happy they kept this adorable swiss dot packaging! I wonder if we'll start seeing Baby Boxes from Target more frequently now? (The last box was October 2016.)

My Subscription Addiction paid for this box. (Check out the review process post to learn more about how we review boxes).

The Box: Target April Baby Box

The Cost: $5

The Products:

• CeraVe® Baby Healing Ointment (3.0 fl oz)
• Raw Sugar Vanilla Bean + Sugar Natural Body Wash (2.0 fl oz)
• Baby Dove Rich Moisture Tip to Toe Wash (1.8 fl oz)
• Dapple Baby Laundry Detergent Strips (.9 oz, 5 strips)
• Oilogic Slumber and Sleep Essential Oil (.07 fl oz)
• WaterWipes (10 ct)
• Aveeno Baby Continuous Protection Sensitive Skin Lotion Zinc Oxide Sunscreen SPF 50 (0.5 fl oz)
• UpSpring 100% Organic Coconut Oil Skin Lotion

Check out all of our Target Baby Box reviews and all of our reviews of Cheap Subscription Boxes!

This box came with an info card and a Target coupon good for $10 off a baby purchase of $50 or more. Before I subscribed to Honest Company, I bought all my diapers and formula from Target, so it's great to have these coupons on hand for items I'd be buying anyway!

Cerave Baby Healing Ointment, 3 oz (full size) - Value $10.49

In general, I think this is a great product for any new parent to have in their toolkit, and this size will literally last forever. This is a petroleum based product and is similar to Vaseline, which I know some parents avoid, but I feel like it has it's place. I know when my son was a newborn there were some rashes that just did not respond to anything but Vaseline, so I always recommend new parents have a variety of different products on hand when they're stocking their nursery.

This also includes some ingredients I'm more familiar with from my own skincare products: hyaluronic acid (which has powerful moisturizing properties) and ceramides (also helpful to retain moisture and treat eczema, which is common in newborns).

Waterwipes Baby Wipes, Travel Pack (10 wipes) - Value $1

When my son was first born, we did struggle to find wipes that didn't irritate his skin. These were on my list to try before I found Honest Company Wipes, but since we had success with those, I never had a chance to try Waterwipes out!

These are very simple, made with 99.9% water and just a tiny bit of grapefruit seed extract. The wipes themselves are a good size and texture, so they work great for cleanup - I'd say the texture is similar to Honest Wipes but actually slightly thicker and more fabric-like. These wipes aren't cheap, but if you are avoiding specific ingredients or having trouble with sensitive skin, they are definitely worth checking out.

Baby Dove Tip to Toe Wash, 1.8 oz - Value $1

Before I discovered Shea Moisture from the last Target box, I loved Baby Dove products! They all have that "fresh new baby" smell, and this is no exception. These small sizes are perfect for trying out a new product, or for stashing in the diaper bag for trips to Grandma's house.

Dapple Pure 'N' Clean Baby Laundry Detergent Strips, 0.9 oz sample - Value $1.50

I am so intrigued by this product! I really loved the Dapple Bottle Wash from the last Target Baby Box, too. These are strips of fragrance-free detergent that dissolve in the wash, and are also free of SLS, SLES, Parabens, and Formaldehyde. (Side note: Is there normally formaldehyde in detergent? That never occurred to me before as something I need to look out for!)

I love the idea of this product, because it seems a lot less wasteful than all the water added to liquid detergents. Plus when I'm hauling 1000 bags of groceries and diapers home from the store, the last thing I want to add is a giant heavy jug of detergent. This little pack includes enough for 5 loads and I can't wait to see how it compares.

Target also included a coupon for Dapple.

Aveeno Baby Continuous Protection 50 SPF Lotion, 0.5 fl oz - Value $1.75

Finding a good baby sunscreen... the struggle is real. My son loves to be outside though, so it's an important necessity for us, and I'm always trying new brands. This one seems to apply easily and doesn't have a super strong "sunscreen" smell, so I'm curious how well it will work next time we go to the pool. It's also advertised as tear-free, and provides UVA and UVB protection. I actually wish this was a bigger bottle, but again, the small size is handy to throw in our bag so we always have an extra on hand.

Raw Sugar Body Wash, 2 oz - Value $1

This is listed as "for you" on the info card. I originally expected it to be a sugar scrub because of the name, but it's a clear body wash gel. I personally do not care for vanilla scented soaps and lotions, but it did lather well and rinse without leaving my skin feeling noticeably dry. I also like this size of product to have on hand for guests or travel, so even if I don't love it, I'm sure it will get use!

UpSpring Coconut Oil Sample 

I sort of rolled my eyes at this, because the last Target Baby Box also had a coconut oil based moisturizer, and it did not work for us. This is just 100% organic coconut oil in a single use packet. On one hand, I think having a lot of different products on-hand when baby arrives is important so you can figure out what works and what doesn't work for you. Coconut oil can be a great moisturizer and might help clear up baby eczema or skin rashes. On the other hand... it's literally just coconut oil. ¯\_(ツ)_/¯

Oilogic Slumber Sleep Essential Oil Blend Sample

I'm not an essential oils expert by any means, so I always stayed away from using them on my kid. The packaging suggests that this blend of oils can be applied to the bottom of babies feet or the back of their neck and chest, to promote relaxation (and hopefully good sleep).

This contains lavender, chamomile, mandarin, orange, grapefruit, bergamot, jojoba, and castor oils. I really liked the scent and honestly will probably keep this to dab on my own wrists and temples when I'm feeling stressed.

Verdict: This box had a nice variety of products to try that would be great for any new parent to have in their arsenal. This box was lower in value than the first Target Baby Box, coming in with significantly more samples and around $16 worth of product (depending on how you value travel sizes and samples; most of the value is from the Cerave ointment).

For me, this box didn't have that "wow" factor that the first box did — I've continued to buy and use some of my favorite products I discovered in the previous Target Baby Box, so it was worth it above and beyond the original price to find products I love. Ultimately I'll get a lot of use from all of these products, though, and with the included $10 off coupon it's still a great overall value for a $5 box.

What do you think of the April 2017 Target Baby Box?

If you want to make sure you don’t miss out on the next Target Baby Box, make sure to sign up for the My Subscription Addiction daily newsletter! (And check out our reviews of all Cheap Subscription Boxes for more boxes in the Target Baby Box price range!)