When you buy a bottle of wine in the grocery store, you’re not just paying for the vino; the bottles are marked up to cover the costs of marketing and advertising. By cutting out the markups and offering wine directly to consumers, Wine Insiders is able to offer great wines at affordable prices. When it comes to picking wines, only the best of the best wines make the cut. Wine Insiders employs a team of wine curators who taste and evaluate every bottle up for consideration, and only 3% get their thumbs up.
With Wine Insiders, there are two ways to purchase wine: you can make a one-time purchase in the Wine Insiders shop or you can join the Wine Insiders Club. If you decide to shop in the online store, you’ll be able to pick out your own bottles from a large selection that includes over 40 different varietals from 15 different growing regions around the world. The shop also sells curated wine packs, features award-winning bottles, and showcases top bottle picks from celebrity chefs and wine personalities. If you’d rather have wine delivered to your doorstep on a regular basis, you can sign up for the Wine Insiders Club. Members start out with a big shipment of 15 wines, then receive additional case shipments 6 times per year.