Readers’ Choice Winners in 2017

Every year we ask you, our readers, to tell us your favorite subscription boxes. These are the results of the 2017 Readers' Choice Awards. 

New visitors are constantly asking us: “What’s the best subscription box for me?” We often turn to our community to help answer that question, and in January 2017 surveyed our readers for their top picks across a number of different categories. Check out the full list of winners below!

Note: These picks are from 2017. To see the most recent Readers' Choice awards, follow this link.

2017 Readers' Choice Winners by Category

1. POPSUGAR Must Have (No Longer in Service) - Best Overall Box

Image from our review.

POPSUGAR Must Have was a quarterly lifestyle subscription box curated by the editors at POPSUGAR. POPSUGAR Must Have was a very popular lifestyle subscription in 2017, and readers loved it so much they voted it Best Overall Box! Each box featured "must have" products for beauty, fashion, home, food, fitness and more. Sadly, POPSUGAR Must Have is no longer in operation. The subscription shuttered in 2020.

For past reviews and more info, visit our POPSUGAR Must Have brand page.

Check out this year's Readers' Choice to see which boxes currently top the list.

2. FabFitFun- Best Overall Box 2nd Place Winner

Image from our review.

FabFitFun is a quarterly lifestyle subscription that sends subscribers 6-8 items per season with a value up to $300. Items in this subscription are on-trend and full-size beauty products, fitness items, accessories, home decor, and more. FabFitFun even allows subscribers to hand-select a few items from each shipment! FabFitFun was a very popular lifestyle subscription back in 2017, and it's still going strong. In fact, it might be even more popular in 2021 than it was in 2017!

For past reviews and more info, visit our FabFitFun brand page.

Check out this year's Readers' Choice to see where FabFitFun ranks.

3. Ipsy- Best Overall Box 3nd Place Winner

Image from our review.

Ipsy Glam Bag is one of the most popular and affordable subscriptions around, and our readers have selected it as one of the top beauty boxes for the last 5 years running! Ipsy Glam Bag connects members with five makeup, skincare, hair care, and other beauty samples each month, plus a cute makeup bag. Ipsy is personalised to your individual profile when you take their onboarding quiz, but what you’ll receive in your monthly glam bag is still a surprise. Ipsy was a very popular beauty subscription back in 2017, and it's still an MSA favorite in 2021.

For past reviews and more info, visit our Ipsy brand page.

Check out our list of Best Beauty Subscription Boxes to discover more beauty and makeup subscriptions.

4. Avenue A by Adidas (No Longer in Service)- Best New Box

Image from our review.

Avenue A hit the scene in 2016 and made a splash with MSA readers-- so much so that it was voted Best New Box in 2017! Sadly, Avenue A is no longer in operation, but let's take a look back at what made this box so popular. Each shipment was filled with at least 3 premium Adidas items (mix of shoes, apparel and accessories) selected by celebrity curators who exemplify style, fitness and performance. The box shipped once per quarter. Many MSA readers still talk about Avenue A; will we see another fitness and street style subscription rise to take its place one day? Only time will tell!

For past reviews and more info, visit our Avenue A by Adidas brand page.

Check out our list of Best Fitness Subscription Boxes to discover more exercise and workout subscriptions.

5. Play! By Sephora (No Longer in Service)- Best Beauty Box

Image from our review.

Play! By Sephora was a popular beauty subscription box from the mecca of beauty retail shopping, Sephora! Each box contained a mix of six samples (including cosmetics, haircare, skincare, fragrances, and other beauty products) personalized to match your preferences and a PLAY! BOOK of tips and tricks. This subscription sent out samples for quite a few years before closing down operations in 2020. In 2021, Sephora still curates collections of samples and beauty favorites, but if you want to get your fix, you'll need to shop in store or online. Subscriptions are no longer available.

For past reviews and more info, visit our Play! By Sephora brand page.

Check out our list of Best Beauty Subscription Boxes to discover more beauty and makeup subscriptions.

6. (4-Way Tie!) GoodBeing, Yuzen, Vegancuts, and Petit Vour - Best Ingredient Conscious Beauty Boxes

2017 was a big year for natural and ingredient-conscious beauty, so much so that readers couldn't choose just one box to sweep the category-- it was a four-way tie! GoodBeing, Petit Vour, Vegancuts, and Yuzen all shared the top honor of being named Best Ingredient Conscious Beauty Box. In 2021, only Vegancuts Beauty and Petit Vour are still shipping out beauty products to consumers, but many other natural beauty subscriptions have stepped into the space to help us feel good about "putting on our faces."

For past reviews and more info, visit our Petit Vour brand page, GoodBeing brand page, Yuzen brand page, and Vegancuts brand page.

Check out our list of Best Beauty Subscription Boxes to discover more beauty and makeup subscriptions.

7. Stitch Fix- Best Women's Fashion Box

Image from our review.

In 2017, MSA readers voted Stitch Fix the Best Women's Fashion Box around! If you're new to Stitch Fix, here's how it works: Stitch Fix is a personal styling service for women, men, and kids too! You tell them all about your style and size preferences through their style quiz, and they send you a package of stylish goodies to try on at home. No two Fix shipments are alike and each one is hand-picked just for you. Keep what items you like, and return the rest in a pre-paid return mailer. But don't worry, you don't have to travel back in time to 2017 to try this personal styling service. Stitch Fix is still dressing subscribers in 2021!

For past reviews and more info, visit our Stitch Fix brand page.

Check out our list of Best Clothing Subscription Boxes to discover more subscriptions that will help keep your wardrobe on tend.

8. POPSUGAR Must Have (No Longer in Service) - Best Women's Lifestyle Box

Image from our review.

POPSUGAR Must Have was a quarterly lifestyle subscription box curated by the editors at POPSUGAR. POPSUGAR Must Have was a very popular lifestyle subscription in 2017, and readers loved it so much they voted it Best Women's Subscription Box! (It also won the award for Best Overall Box in 2017!) Each box featured "must have" products for beauty, fashion, home, food, fitness and more. As mentioned previously, POPSUGAR Must Have is no longer sending out boxes. The subscription ceased operations in 2020.

For past reviews and more info, visit our POPSUGAR Must Have brand page.

Check out this year's Readers' Choice to see which boxes currently top the list.

9. Zoe Report Box of Style (Now CURATEUR) - Best Women's Accessory Box

Image from our review.

In 2017, Zoe Report Box of Style was our readers' top choice for Best Women's Accessory Box. The box has since rebranded under the name CURATEUR, but the focus is the same. This subscription is a luxury service curated by designer Rachel Zoe and delivered 4 times a year. Each box is valued at over $400 and contains at least 5 statement staples (fashion, beauty and lifestyle) curated to elevate your everyday look.

For past reviews and more info, visit our CURATEUR brand page.

Check out our list of Best Clothing Subscription Boxes to discover more subscriptions that will help keep your wardrobe on tend.

10. SprezzaBox- Best Men's Fashion Box

Image from our review.

SprezzaBox is a monthly subscription box that focuses on men's clothing accessories and helping you to look dapper. Every box includes 5-6 products and has a retail value of $100+! In 2017, SprezzaBox was our readers' pick for Best Men's Fashion Box.

For past reviews and more info, visit our SprezzaBox brand page.

Check out our list of Best Men's Clothing Subscription Boxes to discover more subscriptions that will help keep your gentlemanly wardrobe on tend.

11. Bespoke Post- Best Men's Lifestyle Box

Image from our review.

In 2017, MSA readers voted Bespoke Post as the Best Men's Lifestyle Subscription, but can we tell you a secret? (Shhhh!) It's not just for men! Every month, this subscription releases a selection of boxes that are each curated around a theme. Sure, some of them will contain items intended for men (like clothing, ties, and accessories), but many of the boxes contain kitchen items, games, lifestyle items, and outdoor gear that are great for anyone, regardless of gender! This box was a winner in 2017, and it's still one of our favorites in 2021.

For past reviews and more info, visit our Bespoke Post brand page.

Check out this year's Readers' Choice to see which boxes currently top the list.

12. Avenue A by Adidas (No Longer in Service)- Best Splurge-Worthy Box

Image from our review.

In 2017, readers were all about Avenue A by Adidas! In addition to winning Best New Box in 2017, it was also voted Best Splurge-Worthy Box! As mentioned above, Avenue A is no longer in operation, but each shipment was filled with at least 3 premium Adidas items (mix of shoes, apparel and accessories) selected by celebrity curators who exemplify style, fitness and performance. The box shipped once per quarter.

For past reviews and more info, visit our Avenue A by Adidas brand page.

Check out our list of Best Fitness Subscription Boxes to discover more exercise and workout subscriptions.

13. HelloFresh - Best Meal Kit Box

Image from our review.

The meal kit landscape was quite a bit different back in 2017 (so many new subscriptions have launched since then!), but HelloFresh has been a constant. In 2017, MSA readers voted HelloFresh the Best Meal Kit Box. HelloFresh has only gotten better with age. In 2021, this subscription has a larger menu, supports more diets, and offers more vegetarian options than it did back in 2017.

For past reviews and more info, visit our HelloFresh brand page.

Check out our list of Best Meal Delivery Services to discover more companies that will send dinner to your doorstep.

13. Candy Club - Best Sweets Box

Image from our review.

If you have a sweet tooth (or you're looking for a gift for someone who does), Candy Club is worth a look. Candy Club is a candy subscription box that sends up to 2+ pounds of candy to you: a mix of classic favorites to new, trendy treats. It's been on the market for several years, and in 2017, MSA readers voted it the Best Sweets Box. Just look at those colorful tubs of sweet deliciousness! This subscription has changed a bit since 2017, but in 2021, subscribers can still sign up to receive high-quality candy every month like clockwork.

For past reviews and more info, visit our Candy Club brand page.

Check out our list of Best Food Subscription Boxes to discover more tasty treats.

14. Graze (No Longer in Service) - Best Snack Box

Image from our review.

For a long time, Graze was a reader-favorite snack box, and in 2017, it won the award for Best Snack Box. Graze continued feeding hungry subscribers for several years after it made it onto our 2017 list, but the subscription sent out its last box in 2019.

Check out our list of Best Snack Subscription Boxes to discover more snacks and nibbles.

15. GlobeIn- Best Box That Gives Back

Image via our review.

The GlobeIn Artisan Box is a monthly subscription featuring exclusive, handcrafted products from global artisans. Each box is curated around a monthly theme to bring you exciting products that make you feel well traveled and connected with distant cultures. In 2017, GlobeIn was voted the Best Box that Gives Back; however, readers cooled on this subscription over time and reported issues with shipping delays and customer service issues.

For past reviews and more info, visit our GlobeIn Artisan Box brand page.

Check out this year's Readers' Choice to see which boxes currently top the list.

12. Avenue A by Adidas (No Longer in Service) - Best Fitness Box

Image from our review.

What!? Avenue A by Adidas, again? You've got that right. In 2017, this box earned more awards than any other subscription box! Sadly, Avenue A is no longer in operation, but each shipment was filled with at least 3 premium Adidas items (mix of shoes, apparel and accessories) selected by celebrity curators who exemplify style, fitness and performance. The box shipped once per quarter.

For past reviews and more info, visit our Avenue A by Adidas brand page.

Check out our list of Best Fitness Subscription Boxes to discover more exercise and workout subscriptions.

13. Book of the Month - Best Book Box

Image from our review.

Book of the Month was founded all the way back in 1926, and it's been going strong ever since! In 2017, Book of the Month was voted Best Book Box by our readers, and it's still a fan favorite in 2021. Kind of amazing how a subscription can be relevant in the 1920's, 2017, and 2021!

For up-to-date information Book of the Month and to see what people are saying lately, visit our Book of the Month reviews page.

Check out this year's Best Book Subscription Boxes to see who readers recommend lately.

14. Loot Crate - Best Geek Box

Image from our review.

In 2017, Loot Crate was voted Best Geek Box by MSA readers, and over the past years its only gotten geekier and more niche! In 2021, there are a number of different Loot Crate subscriptions to choose from. Whether you want horror loot, sci-fi loot, gaming loot, loot for her, sock loot... there's a Loot Crate for you.

For past reviews and more info, get started by visiting our Loot Crate Sci-Fi brand page.

Check out this year's Readers' Choice to see which boxes currently top the list.

15. BarkBox - Best Pet Box

Image from our review.

Gifting your furry best friend with cute toys never goes out of style, and pet boxes were just as popular back in 2017 as they are in 2021. In our 2017 reader poll, BarkBox earned top marks and won the title of Best Pet Box. In 2021, you'll still find the company sending out treats and adorable dog toys that are designed to last!

For past reviews and more info, get started by visiting our BarkBox brand page.

Looking for more boxes to keep your furry friend happy? Check out our list of Best Subscriptions for Dogs.

16. Kiwi Crate - Best Kids Box

Image from our review.

Kiwi Crate inspires kids to see themselves as makers and teaches engineering and innovation. Kiwi Crate boxes are sent out to subscribers every month, and as of 2021, the company has delivered millions of hands-on STEM projects designed to spark creativity, tinkering, and learning. Back in 2017, MSA readers voted Kiwi Crate the Best Kids Box around.

For past reviews and more info, get started by visiting our Kiwi Crate brand page.

Looking for more boxes for the littlest members of your family? Check out our list of Best Subscriptions for Kids. 

17. The Honest Company (No Longer in Service) - Best Essentials Subscription

Image from our review.

Jessica Alba's Honest Company was all the rage back in 2017, and subscribers used to be able to bundle their favorite home essentials and have them shipped on a regular schedule. Unfortunately, this subscription is no longer available (you can still sign up for an Honest Company Diaper Subscription), but back in 2017, MSA readers voted it the Best Essentials Subscription.

For past reviews and more info, get started by visiting our Honest Company Diapers Bundle brand page.

Looking for more boxes for the littlest members of your family? Check out our list of Best Subscriptions for Kids.

Fun Facts About Readers' Choice in 2017

• Avenue A by Adidas was the top winner in 2017, claiming three coveted titles: Best New Box, Best Fitness Box, and Best Splurge-Worthy Box.
• Zoe Report Box of Style has gone through a name chance and is now CURATEUR.
• (Grab the tissues.) Several subscriptions that were reader favorites in 2017 are now shuttered. R.I.P. POPSUGAR Must Have, Avenue A by Adidas, Play! By Sephora, GoodBeing, Yuzen, Graze, and Honest Company Essentials Bundle.
• A couple celebrity-owned subscription boxes made the list in 2017. Zoe Report Box of Style (now CURATEUR) is headed by Rachel Zoe, and The Honest Company was founded by Jessica Alba.
• Book of the Month is the longest-running subscription voted onto our 2017 Readers' Choice list. It was founded way back in 1926!
• Natural beauty was super popular back in 2017, so much so that our readers couldn't choose just one winner. It was a four-way tie between GoodBeing, Yuzen, Vegancuts, and Petit Vour!

Did your favorite subscription box win a Readers' Choice award in 2017? Let us know in the comments!