Hi there! I am a working professional living and working in New York City in digital advertising and I love to create branded social contnet in my free time. My forté is creating performance ad content that rigorously follows brand guidelines, yet adds personal flare to resonate with the target audience, provoke product excitement, and drive direct response. My passions include exploring the never-ending city, soaking up the sun at the beaches in New Jersey and spending quality time with friends and family. I especially love to be outdoors, whether it's playing tennis or swimming in the ocean, you can always find me out in the fresh air.